APAC software licensing advisory
Advisory / APAC

Software licensing advisory for APAC and the Middle East. 100 percent buyer side.

Software licensing advisory across APAC and the Middle East, served from our Dubai office. We negotiate renewals and defend audits across 11 vendor practices, paid only by you.

Get a second opinion on your quote Licensing consultants
500+Enterprise Clients
$2B+Under Advisory
Fixed fee, or 25 percent of what we save you. Scoped and agreed before we start. You keep 75 percent of every saving, and we never bill by the hour.
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500+ Enterprise Clients Industry Recognized $2B+ Under Advisory 11 Vendor Practices 100% Independent
APAC and Middle East · Served from Dubai

What does a software licensing advisor do for APAC and Middle East enterprises?

Redress Compliance provides software licensing advisory across APAC and the Middle East from our Dubai office, which serves the Middle East and Asia. We negotiate renewals and defend audits across 11 vendor practices, 100 percent buyer side, for a fixed fee or 25 percent of savings. Expect a verified baseline first, then a lower price or a smaller claim.

We advise CIOs, CFOs, procurement leaders, and IT asset managers before and during renewals, audits, and migrations. Engagements are led from Dubai, with the Fort Lauderdale headquarters and the Dublin office adding coverage where contracts or teams sit elsewhere.

The senior people on your engagement are named up front, and the partner who scopes the work is the partner who runs it. See the full management team.

Fredrik Filipsson, Co Founder of Redress Compliance
Co Founder and Group CEO
Fredrik co founded Redress Compliance in 2018. His career began at Oracle, where he ran audit and compliance engagements for Fortune 500 customers across Europe, the Middle East, and Asia, followed by senior commercial roles at IBM and SAP. He leads the Oracle practice and the most complex multi vendor engagements.
Morten Andersen, Co Founder of Redress Compliance
Co Founder
Morten co founded Redress Compliance after senior commercial and licensing roles at IBM and Oracle. At IBM he ran enterprise licensing and audit engagements for large financial services and industrial accounts in EMEA. He leads the Vendor Shield subscription and splits his time between the firm's European clients and the central research function.
When to engage

When do APAC and Middle East enterprises bring in a licensing advisor?

Enterprises in Asia Pacific and the Middle East bring us in at three moments: when an audit letter arrives, when a major renewal or certification is on the calendar, and when a vendor changes the terms. Earlier is better in every case.

Trigger 01
Audit letter or review request
Oracle, IBM, Microsoft, SAP, or Broadcom has opened an audit or license review. The first replies set the scope and the data the vendor gets, so engage before you respond.
Trigger 02
Renewal or certification
A large agreement renews, or an Oracle ULA reaches certification, in the next 18 months. You need a verified count and benchmarks before the vendor sets the number.
Trigger 03
Vendor change
A RISE with SAP offer, a VMware subscription quote, an EA change, or a first GenAI renewal. The licensing math has moved, and the vendor has already modeled it.
How it works

What happens, step by step, when an APAC or Middle East team engages Redress?

An engagement runs in four steps, from a scoping call to a reviewed contract. For an audit, the first step also sets a communication protocol, so no data reaches the vendor before it has been reviewed.

Step 01
Scope and data request
A scoping call with a partner, the fee agreed in writing, and a data request list. Every inquiry gets a reply within one business day.
Step 02
Verified baseline
Contracts, entitlements, usage, and spend consolidated into your position. The first deliverable typically lands within 10 business days of complete data.
Step 03
Benchmark and strategy
Targets set against comparable closed deals, with walk away lines, sequencing against the vendor's fiscal calendar, and prepared responses to the vendor's likely moves.
Step 04
Execution to signature
A written assessment of every vendor proposal, preparation before each meeting, and a final contract review before signature. Your team keeps the chair.
Deliverables

What deliverables do you receive?

You receive six working documents, each written for your team to use with the vendor. They stay yours after the engagement ends.

01
Baseline report
The verified position across contracts, entitlements, usage, and spend, built from your records rather than the vendor's.
02
Benchmark and target sheet
Targets per element with walk away lines, measured against comparable agreements.
03
Strategy playbook
Sequencing, fiscal timing, and anticipated vendor moves, with prepared responses.
04
Written proposal assessments
Every vendor proposal assessed in writing, with a recommended response.
05
Audit response file
For audits: correspondence protocol, every data submission reviewed before release, and contested counting positions.
06
Final contract review
Confirmation before signature that every negotiated position is correctly reflected in the paper.
Client results

What results have clients in Asia and the Middle East achieved?

Three published outcomes for enterprises in Asia and the Middle East, each with the number stated on the case study page and each linked to it.

IBM · Samsung
$23M saved
Samsung saved $23M on IBM licensing, mostly through entitlement it already owned but could not find. Read the case study.
IBM mainframe · Mizuho
Roughly $71M saved
Mizuho Financial Group cut roughly $71M from IBM mainframe licensing through peak engineering, entitlement cleanup, and pricing model fit. Read the case study.
Oracle ULA · UAE energy
$6M saved
A national oil and gas operator in the UAE saved $6M by certifying its Oracle ULA at actual deployment, in a fourteen week engagement. Read the case study.
500+
Enterprise
clients
$2B+
Under
advisory
11
Vendor
practices
281
Published
case studies
100%
Buyer
side

More outcomes, across every vendor practice, are on the case studies page.

Offices

Which office serves clients in APAC and the Middle East?

Engagements in the Middle East and Asia are served from our Dubai office. Fort Lauderdale is the group headquarters, and Dublin covers our clients across Europe.

Middle East and Asia
Dubai
Seven Palms Hotels, Palm Jumeirah, Dubai, United Arab Emirates. Serves our clients across the Middle East and Asia.
Headquarters
Fort Lauderdale
1314 E Las Olas Blvd, Fort Lauderdale, FL 33301, United States. Phone +1 (239) 402 7397.
Europe
Dublin
77 Lower Camden Street, Dublin D02 XE80, Ireland. Serves our clients across Europe.

See all three offices on the locations page, or contact us with the vendor and the deadline.

Fees

How much does software licensing advisory cost?

We charge a fixed fee, scoped to the work and agreed up front, or a success fee (gainshare) on negotiation engagements of 25 percent of what we save you. You keep 75 percent, and if we save nothing, you pay nothing. We never bill by the hour.

Option A

Fixed fee

Scope
Audit defense, licensing reviews, and other scoped projects.
Pricing
Fixed fee. Scoped to the work and agreed up front.
Hourly
Never.
Best for
An audit letter, a license review, or a migration decision.
Get a second opinion on your quote →
Option B

Success fee

Scope
Renewals and contract negotiations.
Pricing
25 percent of what we save you. You keep 75 percent.
No saving
If we save nothing, you pay nothing.
Best for
A renewal quote or a new contract on the table.
Software contract negotiation →

For standing coverage between major events, Vendor Shield is an annual subscription quoted on estate size. It keeps benchmarking, renewal preparation, and audit defense running across the year.

Alternatives

How does an independent advisor compare with the alternatives?

An independent advisor is paid only by you, which matters most when the job is price, terms, or an audit settlement. A Big Four firm, a reseller, and your own team each fit other jobs well.

Four ways to get licensing help, compared

QuestionRedress (independent)Big Four consultancyReseller or vendor partnerIn house team
IndependencePaid only by the buyerPaid by the buyer, often alongside vendor alliancesPaid partly through the vendor relationshipFully aligned with the business
Conflicts of interestNo vendor affiliations, resale, or referral feesPossible where the firm implements or audits the same productsMargin grows with the dealNone, though budgets and politics apply
Vendor specific experiencePartners from inside the vendors, across 11 practicesBroad, strongest on implementationStrong on products and orderingStrong on your estate, narrow view of other deals
How fees workFixed fee, or 25 percent of savings, never hourlyOften time and materialsBuilt into the product priceSalaries and tooling

For a deeper look, read the independent licensing advisor vs Big Four comparison and the guide to choosing a software licensing advisor.

2025 and 2026

What changed in 2025 and 2026 that APAC and Middle East buyers need to know?

Four vendor changes from 2025 and 2026 reach most enterprise estates at the next renewal. Each one is covered in depth in our research.

Vendor practices

Which vendor practice do you need?

Every vendor practice has its own page, with the named lead, the process, and the published outcomes for that vendor.

By vendor: Oracle license management and negotiation services, Microsoft licensing services, SAP licensing services, IBM licensing services, Broadcom VMware negotiation services, Salesforce negotiation services, ServiceNow negotiation services, Workday negotiation services, Cisco negotiation services, AWS negotiation services, Google Cloud negotiation services, GenAI contract negotiation advisory.

By service: Software licensing consultants, Software contract negotiation services, Software license audit defense, Enterprise software renewal services, Software asset management consulting.

Other regions: Software licensing advisory in the United States and Software licensing advisory in the UK.

Questions

Frequently asked questions

Do you provide software licensing advisory in APAC and the Middle East?

Yes. Redress Compliance provides software licensing advisory to enterprises in Asia Pacific and the Middle East from our Dubai office. We cover 11 vendor practices, including Oracle, Microsoft, SAP, and IBM, and we are paid only by our clients.

Which office serves APAC and Middle East clients?

Our Dubai office at Seven Palms Hotels, Palm Jumeirah, Dubai serves our clients across the Middle East and Asia. Group headquarters is in Fort Lauderdale, reachable on +1 (239) 402 7397.

How much does software licensing advisory cost?

We charge a fixed fee, scoped and agreed up front, or a success fee on negotiation work of 25 percent of what we save you. You keep 75 percent, and if we save nothing you pay nothing. We never bill by the hour.

Are you independent of Oracle, Microsoft, SAP, and the other vendors?

Yes. Redress Compliance is 100 percent buyer side: zero vendor affiliations, no reseller agreements, and no referral fees. We are paid only by our clients, so the advice is never shaped by a vendor's commercial interest.

How quickly can you start?

Every inquiry gets a reply within one business day, routed to the partner whose region and practice fit. Once scope is agreed and data arrives, the first deliverable typically lands within 10 business days of complete data.

Can you handle contracts signed by entities in several countries?

Yes. We build one baseline across the entities that hold the contracts, then negotiate against the vendor's regional and global commercial structure. Offices in Dubai, Dublin, and Fort Lauderdale cover the time zones involved.

What do you need from us to begin?

We need your contracts and order forms, entitlement records, deployment or usage data, renewal and audit dates, and the vendor's latest proposal or letter. We send a data request list after the first call, and gaps are normal.

Will we lose control of the vendor relationship?

No. Your team keeps the chair and every vendor communication. We prepare each exchange, assess every proposal in writing, and review the final contract before signature.

“
The vendors spend hundreds of millions training their teams to extract value from your contract. We exist to make sure someone on your side of the table has spent at least as much time studying the same playbook.
Fredrik Filipsson
Co Founder and Group CEO · Redress Compliance
Buyer side advisory boardroom

Your next regional renewal is an opportunity

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