Editorial photograph of a Samsung manufacturing technology operations review with IBM software framework
Case Study · IBM · Samsung

Samsung. Twenty three million dollars saved on IBM licensing.

Samsung saved twenty three million dollars on the IBM licensing through entitlement reconstruction, IBM ILMT remediation, deployment optimization, and the IBM internal assessment.

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Samsung is one of the largest global technology conglomerates, operating in more than seventy countries with roughly two hundred and seventy thousand employees. Its IBM estate covers Db2, WebSphere, MQ and Cognos.

An estate of that scale was never bought as one thing. It accumulated across decades, divisions and countries, and the entitlement record accumulated alongside it in fragments.

The assessment saved twenty three million dollars, and the largest single component was entitlement the group already owned and could not previously find.

The customer profile

Around two hundred and seventy thousand employees across more than seventy countries, spanning manufacturing, research and commercial operations.

At this scale the licensing problem is not technical, it is archival. Purchases made by one division a decade ago are still valid entitlement, and they are frequently invisible to the team facing the renewal.

The IBM middleware stack compounds it, because Db2, WebSphere, MQ and Cognos are each licensed on their own metrics and each accumulate independently.

The opening position

IBM's position priced deployment against the entitlement it could see, with sub capacity applied only where reporting evidence existed.

Both halves of that were incomplete. Entitlement was fragmented across divisions, and ILMT coverage had not kept pace with an estate changing continuously across seventy countries.

The approach

Entitlement reconstruction first, and it was the bulk of the value. Every Passport Advantage agreement, every individual purchase, every licence acquired with a business, consolidated into one record.

ILMT remediation second. Establishing genuine coverage host by host, recovering retained reports, and separating hosts with continuous evidence from those without.

Deployment optimization third. With an accurate picture on both sides, the gap between what was owned and what was running became visible for the first time, and a substantial amount of it was shelfware.

The eleven moves

  1. Reconstruct entitlement from every source. Passport Advantage agreements, individual purchases and anything inherited.
  2. Verify ILMT coverage host by host. Sub capacity is a reporting entitlement, not a pricing one.
  3. Recover retained reports across the period. The reports are the evidence.
  4. Reconcile PVU and VPC separately. Two metrics, two counts, no blending.
  5. Identify shelfware by cause. Unassigned, unused and structurally stranded need different remedies.
  6. Rebuild deployment from your own systems. Virtualisation platform, configuration records and change history.
  7. Match products to genuine business need. Not to what a bundle happened to include.
  8. Reconcile support against live deployment. Retired capacity should not carry maintenance.
  9. Negotiate across the whole estate. Not product by product, which is how IBM prefers it.
  10. Diary every termination window. They are narrow and missing one costs a full year.
  11. Re verify quarterly. Coverage and deployment both decay between reviews.

The commercial outcome

  • Saving. Twenty three million dollars through entitlement reconstruction, ILMT remediation and deployment optimization.
  • Entitlement. Consolidated across divisions and countries into a single record.
  • Sub capacity. Restored across hosts where coverage could be evidenced.
  • Shelfware. Identified by cause and removed from the renewal.
  • Governance. Quarterly re verification established across the estate.

At this scale, the entitlement record is worth more than any negotiating tactic. You cannot claim what you cannot find, and IBM has no obligation to find it for you.

ComponentWhat it wasWhat the evidence showedEffect
EntitlementWhat IBM could see centrallyLicences held across divisions and acquisitionsLargest single component of the saving
Sub capacityApplied only where reports existedContinuous coverage on more hosts than recordedFull capacity pricing reversed
MetricsPVU and VPC counted togetherTwo separate positionsBoth counts corrected
ShelfwareRenewed as part of the estateDeployed nowhere, or on retired capacityRemoved from the renewal

Where the common advice on large scale IBM licensing is wrong

The common advice for a large IBM estate is to focus on reducing deployment, because deployment is what you are billed for. We disagree about where the value sits at this scale. In a group of two hundred and seventy thousand people across seventy countries, the binding constraint is not how much you run, it is how much of what you already own you can actually evidence. Entitlement bought by a division a decade ago is still entitlement, and IBM has no obligation to find it for you. Reconstruct the entitlement record first. On a large estate that exercise routinely recovers more than any deployment reduction achieved in the same period.

Editorial photograph of a licensing team consolidating IBM entitlement records across divisions
At scale, the IBM licensing problem is archival before it is technical. You cannot claim what you cannot find.

What to do next

If you run a large IBM estate, work through these in order.

  1. Reconstruct entitlement from every Passport Advantage agreement, individual purchase and acquired business.
  2. Verify ILMT coverage host by host, not estate wide, and recover the retained reports.
  3. Reconcile PVU and VPC positions separately.
  4. Separate shelfware by cause: unassigned, unused, and stranded on retired capacity.
  5. Reconcile support against live deployment rather than purchase history.
  6. Set quarterly re verification so coverage does not drift again.

How we engage

  • IBM scoping. A six week engagement that reconstructs entitlement, verifies ILMT coverage host by host, and reconciles deployment against what is owned. IBM services practice.
  • IBM licensing assessment. The full internal assessment across Db2, WebSphere, MQ and Cognos, separating shelfware by cause. IBM licensing assessment.
  • IBM ELA renewal. We unbundle the agreement on paper and price it against measured use before the renewal opens. IBM ELA renewal strategy.
  • Vendor Shield. Always on cover across IBM and the wider software estate. Vendor Shield.
  • Run the numbers. The software spend assessment sizes your IBM position against what is actually deployed.
Put your own numbers on this. The free IBM calculator prices your sub capacity vs full capacity PVU position and what a missing ILMT deployment costs in dollars, then hands you a two page executive summary you can forward to your CFO. No account, no sales call. Run the IBM calculator →
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The eleven moves, entitlement reconstruction, ILMT coverage and report retention, PVU and VPC reconciliation, and the buyer side position at every step of an IBM engagement.

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$23M
IBM licensing saving
11 moves
Buyer side moves
3 years
Contracted term
500+
Enterprise clients
100%
Buyer side
$23M
Saved on IBM licensing
270,000
Employees in scope
70+
Countries in the estate

Source: Redress Compliance advisory engagement file.

IBM framed the IBM software as the immediate IBM uplift across the broader IBM software. Redress reframed the approach around Samsung's actual IBM ILMT sub capacity. Twenty three million dollars saved against the publisher's opening IBM software renewal quote.

Director Software Asset Management
Samsung
Further Reading
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Frequently asked questions

What is IBM sub capacity licensing?

Sub capacity licensing lets you licence the virtual capacity a workload consumes rather than the full physical capacity of its host. It depends on the IBM License Metric Tool reporting on the environment and on those reports being retained.

What happens if ILMT is not reporting on a host?

IBM's default position for anything it cannot see reported is full capacity licensing on that host. On modern high core count servers the difference between sub capacity and full capacity is very large.

What is the difference between PVU and VPC?

Processor Value Units assign points per core based on processor type and are the long standing IBM metric. Virtual Processor Cores are used for containerised and Cloud Pak deployments. Estates running both need each reconciled separately.

Why does entitlement reconstruction matter so much?

IBM entitlement accumulates across agreements, individual purchases and acquired businesses. Licences bought years ago by one division remain valid, and if you cannot evidence them you may buy something you already own.

How long does an IBM licensing assessment take?

For a large multinational estate, expect several months. Discovery across many countries and the recovery of historic entitlement records are both slower than the commercial conversation that follows them.