Broadcom negotiation. Every product line, not just VMware.
Broadcom sells VMware, Symantec and CA software as one portfolio commit, on list prices it sets itself. We take the portfolio apart, make each product line earn its place, and negotiate with a funded alternative where Broadcom will not move.
The whole Broadcom portfolio. Line by line.
Broadcom's leverage is the bundle. Ours is pricing each product family on its own: its usage, its alternative and its exit.
VMware Cloud Foundation
VCF subscriptions per core with the 16 core minimum, the term and the late renewal penalty negotiated.
VCF benchmarksvSphere Foundation and VVF
Whether VCF is needed at all: VVF and vSphere editions costed core by core against your estate.
Symantec enterprise security
Endpoint Security, DLP, CASB and ProxySG renewals priced as products, not portfolio filler.
Symantec guideCarbon Black
Endpoint coverage sized to devices actually protected, with the renewal priced against the market.
CA mainframe software
MSU based mainframe portfolios negotiated on your capacity profile, not Broadcom's assumption.
CA mainframe pricingBroadcom enterprise agreements
The portfolio commit scrubbed of shelfware before it compounds, with a true down mechanism written in.
Where Broadcom deals hide the increase.
A 40 percent discount on a list that doubled is a price increase. We anchor every negotiation on your prior actual spend per line, never on the discount percentage.
What moves it: Spend tier, term length, a costed exit path
See the full benchmark →- 01
Scrub the bundle
25 to 40 percent of unscrubbed Broadcom EA value covers products with no deployment plan. Each line has to earn its place.
- 02
Anchor on prior spend
Broadcom sets its list prices unilaterally. The only honest baseline is what you paid per line last time.
- 03
Core counts
The 16 core minimum per CPU and the VCF versus VVF decision change the bill more than the discount.
- 04
A funded exit
What moves Broadcom is an alternative for a specific product line, with platform, budget and date visible.
- 05
Renewal timing
Broadcom's quarters end near early February, May, August and November, and late renewal penalties make the calendar a weapon on both sides.
Product line by product line, to one signature.
Broadcom's fiscal year ends in early November. We prepare each product family separately, then negotiate the portfolio as one deal on your timeline.
Baseline
Cores, endpoints, MSUs and users per product line, with prior actual spend.
Price each line
Every product family against executed Broadcom agreements of your size.
Fund the exits
An alternative costed for the lines where Broadcom will not move.
Negotiate and sign
Every round drafted and the order checked line by line before signature.
Fixed fee, or 25 percent of what we save you.
You negotiate your best deal first. Then you bring us the vendor's best offer, and we either confirm it is market best or we beat it. Our fee is 25 percent of what we save you. You keep 75 percent.
- No saving, no fee. If the vendor's offer is already market best, we tell you so and you pay nothing.
- Savings are a lower price, or credits that mean you pay the vendor less. Reduce the bill of materials and the baseline is recalculated.
- Calculated per agreement year and paid per year, over three years at most, however long the agreement runs.
- Prefer a fixed fee? Every negotiation can run that way, scoped to the work and agreed up front. We never bill by the hour.
Broadcom results, documented.
A top ten global bank cut a USD 96M Broadcom VMware renewal in half through bundle removal and core right sizing.
Global bankBroadcom · exit evaluationA global manufacturer costed five exit paths from VMware over twelve months, and used them to set the renewal.
Global manufacturerBroadcom · enterprise agreementsThe buyer side moves that work against a Broadcom portfolio commit, from scrubbing to funded exits.
Sourcing guideBroadcom research from our desk.
Per core bands by spend tier.
GuideVMware, Symantec and CA in one commit, and how to source it.
ToolCompare the two by core, with the 16 core minimum.
GuideThe MSU metric and the portfolio options.
Broadcom negotiation, answered.
Do you negotiate Broadcom products other than VMware?
Yes. We negotiate the whole Broadcom software portfolio: VMware VCF and vSphere Foundation, Symantec enterprise security, Carbon Black, CA mainframe software and the CA distributed tools, separately or as one enterprise agreement.
What should VMware VCF cost per core?
In our 2026 benchmarks VCF lands at USD 185 to 275 per core per year against a USD 350 list, depending on spend tier, term and whether you have a costed exit path.
Are Broadcom discounts real savings?
Only against your prior actual spend per line. Broadcom sets its list prices unilaterally, so a large discount on a raised list can still be an increase.
What actually moves Broadcom?
A funded exit for a specific product line, with the platform, budget and date visible. General threats do not; a costed, owned alternative does.
When should a Broadcom renewal start?
Six months out at minimum. Broadcom's fiscal year ends in early November, and late renewal penalties make missed dates expensive.
How is a Broadcom negotiation priced?
A fixed fee, or 25 percent of what we save you. No saving, no fee. We are 100 percent buyer side.
Broadcom renewal ahead? Price every line before you commit.
Send the quote or the current agreement. Within 24 business hours: where each product line sits against the market, and what to cut.