Power Apps ships in two enterprise licensing models. The per user plan covers unlimited apps for a fixed monthly fee. The per app plan covers a single application for a lower per user fee. Break even math, premium connector rules, and a Dataverse capacity hidden cost decide which plan wins inside any given estate.
Power Apps sits inside the Microsoft Power Platform. Enterprise buyers license it under one of two paid plans, plus the seeded Microsoft 365 entitlements that cover standard connectors only.
Per user runs at 20 USD per user per month for unlimited custom apps. Per app runs at 5 USD per user per app per month. The two app threshold marks the break even point on a per user basis. Premium connectors, Dataverse capacity, and AI Builder consumption shift the line.
Read this alongside the Microsoft knowledge hub, the Microsoft license types reference, the EA Renewal Playbook, the Microsoft services page, and the Vendor Shield subscription.
Microsoft sells Power Apps under two paid plans plus a set of seeded entitlements bundled with Microsoft 365 and Dynamics 365.
The connector scope and the Dataverse capacity are the two levers that decide which paid plan is correct for any given workload.
| Element | Per user (USD 20) | Per app (USD 5) | Seeded M365 |
|---|---|---|---|
| Custom apps per user | Unlimited | One | Unlimited (standard connectors) |
| Premium connectors | Yes | Yes | No |
| Custom connectors | Yes | Yes | No |
| On premises data gateway | Yes | Yes | No |
| Dataverse database per user | 250 MB | 50 MB | 0 MB |
| Dataverse file per user | 2 GB | 400 MB | 0 GB |
| AI Builder credits per month | Not included | Not included | Not included |
The break even between per user and per app is the simplest decision in the Power Platform catalog. Four per app licenses match the cost of one per user license for the same user.
| Apps per user | Per user plan annual (USD) | Per app plan annual (USD) | Cheaper plan |
|---|---|---|---|
| 1 | 240,000 | 60,000 | Per app |
| 2 | 240,000 | 120,000 | Per app |
| 3 | 240,000 | 180,000 | Per app |
| 4 | 240,000 | 240,000 | Break even |
| 5 | 240,000 | 300,000 | Per user |
| 8 | 240,000 | 480,000 | Per user |
The headline per user and per app rate is only half the bill. Three further charges land on the invoice over time.
A 1,000 user per app deployment ships fifty gigabytes of Dataverse capacity. Modern enterprise apps regularly consume more. Dataverse overage at 40 USD per GB per month adds up faster than the per app saving over per user.
Five archetypes cover the majority of Power Apps deployments. The matrix below ties workload profile to the recommended plan.
Per user wins above four apps per user. Per app wins below. Premium connectors and Dataverse capacity move the line, never the underlying break even.
Microsoft positions Power Platform alongside Microsoft 365 and Copilot at every renewal. Procurement carries six clauses into the conversation.
The six step buyer side checklist below puts the Power Apps estate on a clean licensing footing inside any Microsoft renewal conversation.
The per user plan covers unlimited Power Apps for the licensed user at 20 USD per user per month. The per app plan covers one app per user at 5 USD per user per app per month. Both plans unlock premium connectors and the on premises data gateway. The Dataverse capacity differs, with per user at 250 MB per user and per app at 50 MB per user.
The break even point is four apps per user. Four per app licenses at 5 USD each match one per user license at 20 USD. Below four apps per user, per app is cheaper. Above four apps per user, per user is cheaper and removes the licensing overhead of tracking app to user assignments.
Microsoft 365 E3 and E5 include Power Apps for Microsoft 365 with standard connectors only. The seeded entitlement covers apps built on SharePoint, OneDrive, Outlook, Excel, Teams, and around 200 other Microsoft and partner standard connectors. Premium connectors, custom connectors, and the on premises data gateway all require a paid Power Apps plan.
A premium connector is any connector that requires a paid Power Apps plan. The list covers Microsoft Dataverse direct, SQL Server, SAP, Oracle, Salesforce, ServiceNow, and most third party SaaS systems. Custom connectors built by the customer also count as premium for licensing purposes. The on premises data gateway requires premium connector entitlement regardless of the underlying source.
Each Power Apps per user license adds 250 MB of Dataverse database capacity and 2 GB of file capacity to the tenant. Each Power Apps per app license adds 50 MB of database and 400 MB of file capacity. Tenants exceeding the capacity must purchase Dataverse overage, priced around 40 USD per GB per month for database capacity at list.
Redress runs Power Platform licensing review inside the Vendor Shield subscription and the Microsoft Renewal Program. Every engagement is led by a former Microsoft commercial executive on the buyer side, with no Microsoft sales conflict on the table. The review covers per user versus per app modeling, premium connector inventory, Dataverse capacity planning, and renewal clause language.
Redress runs Microsoft Power Platform advisory inside the Vendor Shield subscription, the Renewal Program, the Benchmark Program, and the Software Spend Assessment.
Read the related benchmarking page, the about us page, the locations page, and the contact page.
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Open the Paper →Per user wins above four apps per user. Per app wins below. Premium connectors and Dataverse capacity move the line, never the underlying break even.
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