New Look optimized the Oracle Database through Oracle licensing assessment, Oracle Database licensing optimization, and the Oracle support optimization.
How to Negotiate an Oracle ULA: No Price List, Just Your Business Case
There is no price list: the ULA fee is a story built from your estate and your growth. Give conservative growth answers, keep the product list narrow, model the breakeven yourself, and negotiate the certification exit before you sign.
New Look is a UK fashion retailer with roughly ten thousand employees. Its Oracle estate covers Database Enterprise Edition, Real Application Clusters and the Diagnostics Pack.
Retail has the sharpest version of the Oracle capacity problem. You provision for the peak trading weeks and you licence that provisioning all year, including the many months when it sits largely idle.
The assessment optimised the position by separating capacity that genuinely serves peak trading from capacity that had simply never been reviewed.
Around ten thousand employees across UK operations, running store systems, ecommerce, merchandising and supply chain on an Oracle foundation.
Trading is heavily seasonal. Peak weeks around Black Friday and Christmas generate transaction volumes several times the annual average, and the estate is built to survive them.
That is sound engineering and expensive licensing, because Oracle prices the capacity you provision rather than the capacity you use.
Oracle's position priced peak provisioned capacity across the estate, with options carried at the same processor count.
Peak provisioning is legitimate. The question nobody had asked was how much of it was genuinely required for peak trading and how much was simply headroom that had accumulated over successive years.
We measured actual load through a full trading year, including the peak weeks, and compared it against provisioned capacity server by server.
That distinction is the whole exercise. Capacity required for the December peak is a genuine cost of doing business. Capacity added years ago for a peak that never materialised is not.
We then checked which systems genuinely needed Real Application Clusters, and reconciled the Diagnostics Pack against instances where it was actually used rather than merely enabled.
For any seasonal business, the transferable point is to measure across a full cycle. A peak you cannot evidence is headroom, and headroom is licensed at exactly the same rate as capacity you use.
The eleven moves, processor counting on the correct core basis, auditing enabled options, support alignment, and the buyer side position at every step of an Oracle renewal.
Used across more than five hundred enterprise clients. Independent. Buyer side.
Oracle framed the Oracle Database as the immediate Oracle uplift at the renewal cycle. Redress reframed the approach around New Look's actual Oracle Database utilization. Material commercial saving against the publisher's opening Oracle Database renewal quote.
We have run 500+ enterprise clients across 11 publishers. Every engagement starts with one conversation.
Oracle Database licensing signals, Oracle support signals, Oracle ULA signals, and the broader Oracle licensing leverage signals across the practice.