How is Datadog priced?

Datadog is priced on consumption across host pricing, custom metrics, log ingest and indexing, APM hosts, RUM sessions, Synthetic tests, and security products. Each module has its own pricing dimension and tier.

Should we accept a Datadog committed use commitment?

Often yes. The broader committed dollar framework drives the broader product tier discount framework. The buyer side framework requires the broader rollover protection, the broader true forward management, and the broader unused commitment protection.

What discount range is realistic?

Twenty to forty percent off the broader pay as you go framework is realistic at the broader enterprise scale, with deeper discounts at three year committed dollar levels and where New Relic and Grafana Cloud bake offs are credible.

Should we run Datadog through the cloud marketplace?

Often yes. The broader cloud burndown framework matters. Buy through the cloud where the existing EDP, MACC, or CUD commitment is largest. Then negotiate the broader marketplace burndown framework against that commitment.

Datadog Negotiation: White Paper

Datadog is the load bearing Datadog observability platform framework, anchoring the broader observability and monitoring framework against the broader New Relic, Dynatrace, Splunk Observability, Grafana Cloud, and Elastic Observability market. Datadog segments the broader framework across the broader Infrastructure Monitoring framework, the broader Application Performance Monitoring (APM) framework, the broader Log Management framework, the broader Real User Monitoring (RUM) framework, the broader Synthetic Monitoring framework, the broader Network Performance Monitoring framework, the broader Database Monitoring framework, the broader Cloud Security Management framework, the broader Cloud SIEM framework, the broader Application Security Management framework, the broader Datadog Bits AI framework, the broader Datadog committed use framework, and the bespoke framework at the upper customer scale. This paper sets out the buyer side framework for Datadog negotiation. Read the related Vendor Shield, the renewal program, the AWS EDP negotiation, the AI platform contract negotiation, and the benchmarking practice.

What you will learn

The eleven move buyer side framework
Infrastructure Monitoring and APM framework
Log Management framework
RUM and Synthetic Monitoring framework
Cloud Security Management and Cloud SIEM framework
Datadog Bits AI framework
Cloud burndown framework: AWS EDP, Azure MACC, GCP CUD
Competitive framework: New Relic, Dynatrace, Splunk Observability, Grafana Cloud

Datadog Negotiation

The Infrastructure Monitoring framework
The APM framework
The Log Management framework
The Cloud Security framework
The Bits AI framework
The cloud burndown framework
The eleven move negotiation framework

Who this is for

['CIOs and procurement leaders facing a Datadog renewal', 'Observability leaders evaluating Datadog versus New Relic and Dynatrace', 'Cloud commercial owners managing AWS EDP, Azure MACC, GCP CUD', 'SRE leaders sizing Datadog Bits AI against the broader generative AI framework']

White Paper · Datadog