Independent Advisory · 2026

Renewal Events Program

Make renewals predictable. Make outcomes repeatable. A structured program to run every enterprise software renewal as a controlled event — not a reactive fire-drill.

9
Vendors Covered
500+
Deals Benchmarked
12–18
Month Pipeline
4-Step
Process Per Event
Fixed
Fee Per Renewal
What It Is

Renewals as Controlled Events — Not Emergencies

A structured program to plan and run your enterprise software renewals and renegotiations as controlled events. Covers Oracle, Microsoft, Broadcom (VMware), SAP, IBM, Salesforce, ServiceNow, plus SaaS renewals, cloud commit renewals, and optimisation.

Why This Exists — The Vendor Advantage

Vendors win when renewals start late. Deadlines get forced. Data is unclear. Pricing is framed on the vendor’s terms. Your team is negotiating from a position of weakness before the conversation even starts.

The Renewal Events Program resets the timeline and runs a repeatable process that protects budget, reduces risk, and ensures every renewal is an opportunity to optimise — not just a deadline to meet.

How It Works

Every Renewal Follows 4 Controlled Phases

The process is the same regardless of vendor — ensuring consistent, repeatable outcomes across your entire estate.

Step 1

Baseline

  • Contract & entitlement inventory
  • Usage & adoption snapshot
  • Spend baseline quantified
  • Compliance & audit risk flags
Step 2

Strategy

  • Targets & walk-away points
  • Offer structure & concession plan
  • Term redlines defined
  • Fallback positions for key clauses
Step 3

Execute

  • Vendor engagement plan
  • Offer comparison & normalised economics
  • Rate card validation
  • Price protections & uplift limits
Step 4

Close & Protect

  • Signature memo with trade-offs
  • Post-deal guardrails
  • Renewal controls for next cycle
  • Next cycle prep
Renewal Pipeline

Build a 12–18 Month Renewal Calendar

Before any negotiation begins, we create a renewal calendar, rank vendors by spend, complexity, and risk, and classify each renewal event so effort and cost are predictable.

12-Month Renewal Calendar — Example Pipeline View

JanFebMarAprMayJunJulAugSepOctNovDec
Microsoft EA
Base
Strat
Neg
Oracle ULA
Strat
Neg
Salesforce
Base
Strat
Neg
Broadcom
Base
Strat
Neg
AWS Commit
Base
Strat
Neg
ServiceNow
Base
Strat
Neg
Baseline Strategy Negotiate Close
Stakeholder Alignment

We align CIO, Procurement, SAM, Finance, and FinOps teams. Clear approval points agreed before any negotiation starts.

Monthly Portfolio Governance

Light-touch monthly reviews of the full pipeline. No unnecessary meetings.

Focused Working Sessions

Deep sessions only during active events. We respect your team’s time.

Cloud & SaaS

Cloud Renewal & Optimisation — Built In

Cloud renewals often hide cost in commits, rate cards, and support terms. We make cloud commercial governance part of every relevant event.

DeliverableDetail
Commit Downside Risk AnalysisForecast model showing actual consumption vs. committed spend. Identifies risk of unused commit and options to restructure.
Optimisation LeversRightsizing, waste removal, reservations, savings plans, and architectural recommendations that reduce baseline before negotiation.
Rate Card & Discount ReviewBenchmarking of your cloud discount structure against comparable enterprise deals. Identifies gaps and improvement targets.
Spend GuardrailsControls for marketplace spend, support plans, and re-growth prevention that protect the deal outcome over the full term.
Benchmarking

What the Benchmarking Looks Like

Every renewal event includes a data-driven benchmarking pack that shows exactly where your pricing sits relative to market, quantifies the gap, and identifies the specific levers to close it.

Renewal Benchmarking Dashboard — Example: Microsoft EA Renewal

Current Annual Spend
$8.2M
Across EA, M365, Azure
Vendor Renewal Proposal
$11.4M
+39% uplift from current
Market Benchmark (P50)
$8.8M
Median of comparable deals
Redress Target
$7.9M
Achievable with leverage
M365 E5
$54.20
M365 E3
$28.40
Azure MACC
$3.1M commit
Power BI Pro
$8.10
P50 = Market median  |  Red = Above market  |  Green = Below market
Risk Flags
Auto-renewal trigger90 DAYS
Escalation clause+7% / YR
Unused E5 licences340 SEATS
Azure commit usage62%
Co-term alignmentALIGNED
Negotiation Levers
E5 → E3 downgrade$1.2M save
Unused licence reclaim$480K save
Azure commit right-size$620K save
Escalation cap to 3%$340K / yr
Multi-year discount+8% disc.
Outcome Summary
Vendor proposal$11.4M
Optimised baseline$8.8M
Negotiated target$7.9M
Total savings$3.5M
ROI vs. advisory fee22:1

Illustrative example only. Actual dashboards are tailored to each vendor and client. Data is anonymised and benchmarked against 500+ comparable enterprise deals.

Deliverables

What You Get

DeliverableDescription
Renewal Calendar & Roadmap12–18 month pipeline view with vendors ranked by spend, complexity, and risk. Shared with all stakeholders.
Baseline PackFacts you can defend: contract inventory, usage snapshot, spend baseline, compliance flags, and renewal exposure for each event.
Negotiation Strategy PackTargets, walk-away points, concession plan, offer structure, term redlines, and fallback positions.
Offer Comparison PackNormalised economics that make vendor proposals directly comparable. Rate card validation and packaging risk checks.
Signature MemoExecutive-ready document that records the outcome, trade-offs, risks accepted, and approval rationale.
Post-Deal ControlsGuardrails to prevent cost creep, renewal controls for the next cycle, and governance framework for ongoing compliance.

Value You Should Expect

Fewer forced deadlines and fewer last-minute approvals
Lower uplifts and fewer hidden escalators
Less shelfware in SaaS and less wasted cloud commit spend
Stronger audit posture and reduced compliance exposure
Repeatable outcomes across vendors — not one-off heroics
Packaging

How We Package It

Program + Event Fees

Pay Per Event

A light baseline covers calendar, governance, and readiness. Each renewal event is a fixed fee based on complexity. Pay only for what you need.

Quarterly Subscription

Most Predictable

Includes a defined number of renewal events per quarter. Additional events priced at an agreed rate. The most predictable model for large, multi-vendor estates.

When This Is a Good Fit

You have 3 or more major renewals per year
You have renewals inside the next 180 days
You have cloud commits or SaaS estates where spend is hard to explain
You want consistent commercial outcomes without adding headcount
Vendors We Cover

Advisory Services by Vendor

Ready to Take Control of Your Renewals?

We can review your upcoming renewal calendar and identify the first 2–3 events where a controlled approach will create immediate leverage.

Book a Confidential Call Contact Us
Or call us: +1 (239) 402-7397  ·