Developing iOS apps is not just a choice of one of the platforms but a strategic decision that can significantly affect the success of a business. Apple devices are associated with a premium audience, high levels of monetization, and strict quality standards.
It is important for a company that wants to occupy its niche in this segment to understand which types of businesses benefit most from working on the iOS platform. In this article, we evaluate the features of iOS app development that can be successfully implemented with Implex.
Features of iOS Mobile Application Development
If you want to order application development services, like those at Implex, you need to choose which operating system it will suit. IOS and Android are the most popular OSs for mobile development. These two platforms share almost the entire smartphone market.
iOS is an operating system created by Apple for its devices. iPhones, iPads, and other Apple gadgets operate on it.
Writing such a program can be a profitable investment for a business. However, before ordering an iOS application, it is worth learning more about the platform.
Programming Languages
Two programming languages, Swift and Objective-C, can be used to develop applications on iOS. Swift is a modern and fast language from Apple that simplifies code writing and speeds up development. Objective-C is an older programming language, the “ancestor” of Swift, which is still sometimes used.
Development Environment
Apple has created tools specifically for developing iOS programs that make the work of IT specialists easier: cloud services, frameworks for working with databases, and solutions for writing code. One is the XCode development environment, a free tool with many useful functions. A programmer can write an application in XCode, test its operation on different devices using a simulator, find errors in the code, and build a finished program directly on an iOS device.
Creating a User Interface
Apple has released official design recommendations and iOS design guidelines. This detailed guide contains tips for designers, from choosing a color scheme to typography and the size of interface elements.
The recommendations will help create an intuitive, convenient, adaptive design.
Principles of design for iOS:
- Priority. Buttons, illustrations, fonts, and other elements should highlight the importance and help the user achieve the goal.
- Gestures. The user interacts with the design using gestures familiar to Apple owners. The menu should have an auxiliary function.
- Focus on the main thing. Any animation and illustrations can be added, but they should not distract or irritate the user.
Before starting work, designers should study the guide; otherwise, people will be uncomfortable interacting with the interface. This can negatively affect the user experience and impression of your product.
What Are The Benefits of iOS Mobile Development for Business?
In addition to the huge audience, some nuances make iOS app development especially attractive:
- Profit from monetization. Android smartphones are more popular than iPhones, but iOS programs bring their creators more income. This is because people with above-average salaries often use Apple devices and can afford to spend money on in-app purchases.
- Status. Some companies order the development of applications only for iOS. This fuels the audience’s interest and creates a feeling of belonging to the “chosen ones” club among users. Here are a few examples of iPhone-only applications — the Procreate illustration tool and the Ulysses text editor.
- Improving reputation. Applications for Apple devices are considered more convenient and secure than products for other smartphones. And there are reasons for this: the Android system is more often subject to hacker attacks. Therefore, users trust iOS applications more and are more loyal to the companies that release them.
When Does a Business Need iOS Development?
Creating an iOS application can bring a company great profits. But before launching a project, you need to think and decide whether development on the Apple operating system suits it. iOS development is suitable if:
- You are targeting an audience that uses Apple gadgets.
For example, you want to make a fitness tracker. Such a project will have a predominantly young female audience actively using iPhones and installing applications. The program can be synchronized with Health (this is an Apple service that tracks physical activity, sleep duration, etc.). An iPhone application will also be a good solution for a business audience. In this segment, people often prefer Apple technology to show their status.
- You are not limited in budget.
When calculating the cost of an application, much depends on its functionality, the time spent, and the team of programmers. However, if you take two identical programs on Android or iOS, the product for the second OS may cost more. This is because the price of developers’ time on iOS is about 20-30% higher.
You plan to monetize the project through purchases
iPhone owners spend money on applications much more often than owners of other mobile phones. Therefore, if you want to add one-time purchases or subscriptions, consider an iOS application. However, Android programs are better suited if you plan to monetize through advertising.
- Applying to the App Store.
Before applying to the App Store, you must ensure it meets Apple’s requirements.
Here are some of them:
- Compliance with security standards. The application must not contain Trojans, rootkits, or other malware.
- Compliance with content standards. Text and images must not violate copyright or broadcast violence, insults, or discrimination.
- Compliance with functionality standards. Moderators check the application’s usefulness and functionality. They identify errors, instabilities, and poor performance. If the program has many bugs, it is sent for revision.
Wrapping it Up
iOS is the perfect platform for businesses focusing on premium audiences, high-quality standards, and monetization.
For industries such as e-commerce, fintech, education, and media, creating apps on iOS opens up opportunities for building a loyal customer base and generating stable income. When looking for a reliable company to develop an app, you should pay attention to Implex as they provide custom application engineering that suits your needs.
